NEWS: GW Price Increase is Coming
Everyone is chattering about this one guys. There is a price increase slated for September 29th. Here is a copy of the GW letter announcing the increase:
Dear Valued Customers,
There is an old curse you might know: “May you live in interesting times “
I would be very surprised if anyone could look around our tiny world today and not ponder the truism of such a simple remark. There is very little doubt that these current days would certainly qualify as interesting.
Among many other concerns the world has been struggling with the rising cost of energy, transport, and materials. These rising costs have ultimately affected not only the price of gasoline that we put into our tanks, but the price we pay for milk, eggs and cereal. It has also, not surprisingly perhaps, greatly affected the costs for producing miniatures.
Today we are contacting all of our Trade customers globally to announce that due to these rising costs, we too will be raising some of our prices.
We do not do this lightly. We fully understand that the timing of the price rise directly conflicts with our annual July price review and for that we deeply apologize. I hope that you understand that this price rise is not something Games Workshop Global desires to do, it is something we have to do.
That being said, we wish to approach this change with the same dedication to customer service that we do for every endeavor. So for clarity and fairness I offer the following points:
We are contacting our Trade customers this week to prepare them for any questions they may have.
On Monday August 25th a message informing end hobbyists will be placed on all of our websites.
Prices will change September 29th.
A message will appear in our October White Dwarf.
The price increase will affect part of our paint and hobby ranges, as well as a large portion of our metal models and printed materials.
Even with the pressure of rising costs we are adamant that we will not at this time raise prices on any plastic model kits. Providing high quality, great value kits is fundamental to our corporate strategy and will continue to produce and distribute them at the current prices for as long as we are able.
Sincerely,
Games Workshop
Our latest info puts these increases generally in the 15-25% range (on a per item basis) and they will be focussed on paints, paper books, and metal minis. All plastic ranges are being held to their current prices.
It would seem that the global economy and commodities runup of the last 12 months has finally caught up with GW as well. While the cost of goods for the minis themselves is a tiny fraction of the overall cost, transport and distribution costs have been through the roof globally. It appears that GW as part of their slow chageover to being a plastic-focussed company has decided to keep those ranges steady and pass the increased costs on through on the hobby, codex, and more specialized metal range side of things.
~Have at it guys, but I realize this is an extremely sensitive topic. Please be reasoned and try to keep it under control. Lets all try to keep this thread from degenerating into a cesspool of hatred. In the short-term the only advice I can give is to try to pick up that special metal mini you’ve had your eyes on for a while before the end of September.
